Today we are taking a glimpse into the life of wife, mother and founder of Solly Baby. Elle has always been an inspiring business women + mother for us and one that we have always looked up to. We are thrilled to be able to share a bit more about her and what life is like at home with her family!
Elle Rowley made the first Solly Baby wrap in 2011 in the sewing nook of a little house in Salt Lake City after the birth of her second child, Solomon (hence the name Solly Baby). After using migraine-inducing carriers that left her feeling like a packhorse with her first baby, Elle wanted something comfortable and chic to wear, that could not only best meet Solly’s needs, but also enable her to still chase after her toddler as well. Today, Elle and Jared live in San Diego with their four children: Lucy, Solomon, Frances and Hazel. Read our Q&A will Elle below!
TELL US A BIT ABOUT YOU
I started a baby carrier company, Solly Baby, six years ago in the sewing nook of our little Salt Lake City, Utah home while my husband, Jared, was still in school. We now run the company together in San Diego with our four little ones (Lucy, 8; Solomon, 5; Frances, 2; Hazel, 3 months). Life is new every day and always a little crazy, but we love it.
WHAT FIRST INSPIRED YOU TO CREATE SOLLY BABY?
Necessity and my babies. After using migraine-inducing carriers that left me feeling like a packhorse, I wanted something comfortable and chic to wear my baby in so I could still chase after my toddler and meet her needs as well. Being able to do this for my own family instilled in me a passion to share it with others.
WHAT INSPIRES YOU + YOUR WRAP COLOR CHOICES?
I’m inspired by colors and prints that feel fresh and on trend, and, most importantly, make moms and dads excited to wear their little ones. I go all over for inspiration from nature to runway fashion.
WHAT IS ONE OF YOUR FAVORITE PARTS ABOUT YOUR JOB?
I love telling the stories of mothers as much as I love sharing great products with them so social media has created the perfect place for an entrepreneur like me to find the stories of real parents using our product, even if it’s just a snippet from someone’s day, and to be able to share them. I’m still amazed I’m able to share our product in this way and that it’s been as successful as it has been. It’s so fulfilling for me.
HOW DO YOU BALANCE WORK LIFE AND FAMILY LIFE?
It’s always changing! Sometimes my kids will have a time where they need more of me and then other times work will require more of me. It’s continually a balancing act, but being deliberate about my time and creating healthy boundaries for both has definitely been key for me.
AFTER A LONG BUSY WEEK WHAT DO YOU LIKE TO DO TO UNWIND?
Order in some Indian food and hang out at home with Jared and the kids or go to the beach and just sit on the sand while my kids run around. That always gives me fresh perspective. If it’s been an especially crazy week then I love fitting in a massage or dinner with friends.
WHAT QUOTE BEST DESCRIBES YOU + WHAT YOU LIVE BY?
“Your real work is to figure out where your power base is and to work on that alignment of your personality, your gifts you have to give, with the real reason why you are here,” – Oprah (Always, Oprah!)
WHAT IS YOUR BEST ADVICE FOR OTHER WOMEN + MOTHERS
Live your life to the fullest now! I get the feeling that a lot of mothers are waiting until their kids get older to start living, but really you enjoying your life now will teach them the most important lessons.